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Shopify and BigCommerce apps built by merchants, for merchants

Amethyst Applications builds practical ecommerce tools for stores that need more search visibility, better product discovery, cleaner operations and faster storefront performance. Our apps help Shopify and BigCommerce merchants improve SEO, prepare for AI shopping assistants, monitor product indexing, automate repetitive store tasks, protect important assets and increase conversion without slowing the customer experience.

What do you need help with?

Start with the problem, then choose the app that solves it.

Get products found faster

Track product indexing, submit important URLs and spot search visibility issues before they cost sales.

Prepare for AI search

Improve product data, catalog structure and content readiness for AI shopping assistants and modern search.

Understand shopper searches

See what customers type into your store search so you can improve products, collections and content.

Increase average order value

Recommend visually matched products and complete-the-set offers that feel natural to shoppers.

Automate shipping rules

Assign products to Shopify shipping profiles using clear rules instead of manual admin.

Protect your store

Monitor store changes, audit important activity and reduce the risk of accidental or unauthorized edits.

Our ecommerce app portfolio

Each Amethyst app is built around a real merchant problem: getting products discovered, improving conversion, reducing admin, protecting store assets or making product data easier for search engines and AI systems to understand.

Agent Ready

A Shopify and BigCommerce app for AI visibility, catalog readiness scores, product content checks and cleaner product data.

IndexPulse

A Shopify indexing app that monitors Google indexing status and helps submit product URLs for faster search visibility.

IndexStream

A website visibility platform for SEO checks, AI visibility tools, action plans and progress tracking.

Search Pulse

Store search analytics that show real customer search intent and keyword opportunities inside your storefront.

Video SEO Alt Tags

AI-powered video alt text and file naming support for product videos, media SEO and Google Video visibility.

OpticMatch

AI visual product recommendations for bundles, complete-the-set offers and higher average order value.

Noticeable

Product notices, banners and store alerts that help merchants communicate clearly without editing theme code.

Shipping Profile Automator

Rule-based Shopify shipping profile automation for product weight, price, vendor, type and other conditions.

Store Sentry

Store monitoring, audit logs and change protection for teams that need better visibility over store activity.

Toggleboard: Seller Connect

Simple storefront tools for anti-copy controls, free shipping bars, trust badges and conversion-focused toggles.

VaultStream

Store backup software for themes and media assets, with storage controlled by the merchant.

Amethyst Partners

A partner and affiliate workspace for agencies, consultants, creators and ecommerce advisors promoting Amethyst products.

Why merchants choose Amethyst

Most ecommerce apps promise growth. Too many also add clutter, slow the storefront or make simple jobs feel complicated. Amethyst is different because the products are built from inside real ecommerce work. We focus on practical tools that help merchants make better decisions, move faster and protect performance.

Built from real store problems

Amethyst was started by ecommerce sellers who needed better tools for SEO, search, conversion and store operations.

Made to protect performance

Our apps are designed to solve problems without dragging down PageSpeed or adding unnecessary storefront weight.

No-code where possible

Merchants should not need a developer for every banner, notice, backup, product rule or SEO improvement.

SEO and AI ready

We build for the way customers find products now: Google, store search, product feeds and AI shopping assistants.

Clear pricing mindset

Boutique ecommerce software should help margins, not eat them. Our apps are built to stay practical for growing stores.

Shopify and BigCommerce focus

The product suite is shaped around the platforms merchants actually use to sell, manage and grow online.

Built by ecommerce sellers

Amethyst Applications was not born from a generic software idea. It came from the daily pressure of running stores: products not being indexed, slow apps, manual shipping work, poor search data, fragile theme changes, missing backups and tools that felt built for enterprise teams instead of real merchants. That is why the Amethyst suite is deliberately practical. Every app should answer a simple question:
Will this help a merchant get found, sell more, save time or protect the store?
If the answer is not clear, it does not belong in the product.
  • Improve Shopify product indexing and search visibility.
  • Prepare product catalogs for AI shopping assistants and answer engines.
  • Generate better product metadata, video alt text and media descriptions.
  • Track what customers search for inside your store.
  • Add product notices, trust badges and conversion messages without editing theme code.
  • Automate Shopify shipping profile assignment.
  • Back up store themes and media assets.
  • Monitor store changes and reduce operational risk.
  • Build a partner channel for app referrals and affiliate growth.

Frequently asked questions

What does Amethyst Applications build?

Amethyst Applications builds Shopify apps, BigCommerce apps and ecommerce software for SEO, AI visibility, product indexing, search analytics, conversion tools, shipping automation, backups and store monitoring.

Are the apps only for Shopify?

Several apps are focused on Shopify, while others support or are designed for both Shopify and BigCommerce. Each app page explains the supported platform and use case.

Which Amethyst apps help with SEO?

Agent Ready, IndexPulse, IndexStream, Search Pulse and Video SEO Alt Tags are the main Amethyst tools for ecommerce SEO, AI visibility, product indexing, search data and product media optimization.

Can Amethyst apps slow down my store?

The product philosophy is performance first. Amethyst apps are designed to solve merchant problems while avoiding unnecessary storefront bloat and protecting PageSpeed wherever possible.

Who is Amethyst built for?

Amethyst is built for Shopify and BigCommerce merchants, ecommerce teams, agencies, consultants and store owners who want practical tools without enterprise complexity.

Where can I find the Shopify apps?

You can browse the public Shopify apps on the Amethyst Applications Shopify App Store partner page.
Browse the full product suite, compare use cases and choose the app that fits your store problem.